This week eMarketer published a report: The Rising Roar of Word of Mouth.…
Posts Tagged: Word of Mouth
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How Advertising Will Evolve Using Word of Mouth
“Half the money I spend on advertising is wasted; the trouble is I don't…
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16 Insights from Ted Leonsis
More notes from a previous Word of Mouth event in D.C. a few months ago.
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The Holy Grail of Social Networks
I was reading an article on Brand Republic titled "Is Social Recommendation…
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The Consumer/Marketer Control Framework
I'm not sure how I missed one of Pete Blackshaw's best ClickZ articles,…
