“Half the money I spend on advertising is wasted; the trouble is I don't…
Posts Tagged: Word-of-Mouth-Marketing
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Heinz Has a Rough Start with User-Generated Advertising
Lounging on the beach with my wife, Debra, on vacation in Maui, today I read…
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FREE Snippets from "Word of Mouth Marketing" by Andy Sernovitz
My friend Andy Sernovitz (Director of Word of Mouth Marketing Association)…
