Posts Tagged ‘sernovitz’

Wayne Stribling The World’s Largest Company Launches Ratings and Reviews

July 20th, 2007 by Wayne Stribling Former VP of Client Services

Yesterday was a very exciting day for us as it marked the official launch of Ratings & Reviews for our newest client, Wal-Mart.  For the first time, Wal-Mart shoppers can go online to read and write reviews about products they bought from Wal-Mart stores or Walmart.com.

As stated in Wal-Mart's press release: 

"It is the No. 1 customer-requested feature," said Cathy Halligan, Chief Marketing Officer. She went on to say "We will use those customer reviews and ratings to be able to provide more direct information about how our customers feel and make decisions on a case-by-case basis."

To read the full article, click here – http://news.com.com/Walmart.com+to+let+customers+review+
merchandise/2100-1038_3-6197478.html?tag=nefd.top

 

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