Posts Tagged ‘conference’

Sam Decker Announcing Bazaarvoice Social Commerce Summit London!

August 17th, 2008 by Sam Decker Chief Marketing Officer

After the incredible success of our first-ever, sold-out Bazaarvoice Social Commerce Summit in Austin last May, we are excited to announce the launch of our first-annual event in London on 4 November.  Social Commerce Summit London will be hosted at The Magic Circle Headquarters, followed by a post-conference party at world-famous ABSOLUT ICEBAR LONDON.

The action-packed agenda includes presentations by Emma Jenkins, Head of Interactive Marketing at Procter & Gamble UK, Ian Jindal, Editor in Chief of Internet Retailing, and Jessica Greenwood, Deputy Editor of Contagious Magazine.  Also catch sessions on increasing community participation, measuring the impact of social commerce, and the Bazaarvoice product roadmap hosted by our very own Bazaarvoice executive team.  View the full agenda.

With a day full of magic, educational sessions, research findings, industry networking, and ice-cold fun at ABSOLUT ICEBAR, Bazaarvoice Social Commerce Summit London is sure to be the only event to mix Social with Results.  So get your parkas and magic wands ready – we’re Revealing the Secrets of Social Commerce…in London!

Here is a 1.5 minute video showing some highlights from our U.S. Social Commerce Summit (with a Texas-theme).

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Sam Decker Social Commerce Summit Agenda Now Live!

February 2nd, 2008 by Sam Decker Chief Marketing Officer

117 days and counting to the opening night of the first annual Bazaarvoice Social Commerce Summit. Questions you have will get answered: Where is Social Commerce going. How do I maximize return. What am I missing that others have discovered? What are the pitfalls. How to I evolve my strategy? There will be la lot of learning, networking and fun (and yes, free stuff and the best BBQ in Central Texas!). We're capping attendance at a max of 200 spots, and we're already starting to fill up! Strategic sponsors are signed up, including Cheetahmail, Endeca, ATG, Omniture, Aggregate Knowledge, Coremetrics, and others.

And the agenda is now posted at www.socialcommercesummit.com. Below are some of our topics and speakers for our 2.5 day summit in Austin TX, May 28-30…

  • How to Grow Your Social Commerce Strategy
  • Strategies for Opening Your Brand
  • Word of Mouth Marketing:  Increase Visitors and Buyers By Creating Conversations
  • 10 "Must Do" User-Generated Tactics (How Do You Score?)
  • Is Your Ecommerce System Anti-Social?
  • Case Study: Customer-to-Customer Answers with Answer Depot
  • Turning Negative and Rejected Reviews into Assets
  • Research & Strategy: Unleashing the Power of Influencers
  • Insights for Driving the Highest ROI from User Content
  • Feeding the Voice: How to Increase Participation
  • Dell UGC Case Study: Culture, Organization & Metrics
  • Social Commerce Analytics: How to Measure ROI and More
  • How to Scale Up Search Visits with UGC
  • Turning the Social Technology Groundswell to Your Advantage
  • Ze Frank Q&A: How Do We Interact?
  • Bazaarvoice Product Roadmap Lightning Round
  • Real-World Tips to Evolve into a Customer-Centric Culture
  • 10 Ideas for Online Advertising "2.0" 
  • Beyond the Web: UGC Goes Multi-Channel
  • Social Networking and Web 2.0: Practical Ideas that Work for Retailers
  • The "Just Ask" Session
  • and more…

Speakers include:

  • Andy Sernovitz, author, Word of Mouth Marketing
  • Bryan Eisenberg, Co-founder, FutureNow and author, Call to Action and Waiting for Your Cat to Bark
  • Ed Keller, CEO, The Keller Fay Group and author, The Influentials
  • Ethan Holland, E-marketing Manager, Jewelry Television
  • Jim Osborne, VP eCommerce & Online Marketing for Loblaw
  • Josh Bernoff, Vice President and Principal Analyst, Forrester Research
  • Kelly Mooney, President, Resource Interactive and author, The Open Brand
  • Matt Corey, VP Marketing for Golfsmith
  • Paul Miller, SVP Direct Commerce for Sears
  • Sean McDonald, Director, Communities and Conversations, Dell Inc.
  • Seth Greenberg, Director, Online Advertising and Internet Media for Intuit
  • Simon Rodrigue, Sr. Manager eCommerce, The Home Depot Canada
  • Stuart Wallock, Sr. Mgr, Global Consumer Online Marketing, Dell Inc.
  • Ze Frank of zefrank.com (Video Blogger)
  • and more…

Online registration is available now for clients and invited prospects. If you do not know your registration code, email summit@bazaarvoice.com. The cap is 200 registrants and we're getting signups every day, so register now!

Sam Decker Announcing Bazaarvoice Social Commerce Summit (May 28-30, Austin, TX)

January 8th, 2008 by Sam Decker Chief Marketing Officer

We are hosting the first Social Commerce Summit in our hometown of Austin, TX, May 28-30. The agenda is focused on preparing attendees for the present and future of ecommerce. Participants will walk away with practical social commerce strategies and principles. At the essence of this event is this community of clients, partners, analysts and Bazaarvoice employees who are are on a learning journey together. This unforgettable experience will include many opportunities to network with peers, analysts, and Bazaarvoice Community Managers and executives.

We have an exciting line up of speakers including Josh Bernoff (Forrester), Kelly Mooney (Resource Interactive), Ze Frank, and Andy Sernovitz (Word of Mouth Marketing)…

The summit will also feature practical advice, strategy and tips from Bazaarvoice clients exercising best practices in social commerce:

* Steve Larkin, Senior Vice President, E-Commerce, Zales Direct
* Matt Corey, Vice President of Marketing, Golfsmith
* Jim Osborne, Vice President of eCommerce and Online Marketing, Loblaw
* Pinny Gniwisch, Founder and Executive Vice President, Marketing, Ice.com
* Ethan Holland, eCommerce Manager, Jewelry Television
* Darren Schott, Senior Director eCommerce, Blair.com
* John Lazarchik, Vice President eCommerce, PETCO
* Simon Rodrigue, Senior Manager eCommerce & Interactive Marketing, Home Depot Canada
* And many others, perhaps you!

We're finalizing and tweaking breakout session agenda with feedback from our clients. But we know enough to sharehere is an overview of what you'll learn:

Developing your social commerce strategy

* How to accelerate customer-centric culture change within your business
* Best practices for roles, responsibilities and structure for managing community
* How to unleash the power of your Influencers

Techniques for using user-generated content (UGC)

* 20 ways to integrate UGC into advertising for more effective results
* Demonstrations using data, reports and alerts to increase customer IQ
* Impact case studies: UGC in multi-channel marketing
* Ways to use all forms of UGC: Reviews, answers, stories, video, photos, tags, and more
* Marrying manufacturer and retail content for user-generated channel marketing

Measuring the impact of UGC

* Best practices and principles for measuring Social Media ROI
* Attracting new, high-value customers through SEO and user-generated content
* Ways to increase customer participation (more content = more sales)
* Integrate word of mouth analytics with financial and web metrics to make profitable decisions
* How to use new Web 2.0 tools and tactics that deliver word of mouth and sales

Plus…

* Four FREE books!
* See and contribute to Bazaarvoice’s Social Commerce roadmap, reporting, and services
* Discover untapped capabilities with Bazaarvoice workbench, features, and services
* Meet and learn from the entire Bazaarvoice executive team, analysts, and Community Managers
* The "Just Ask" session where Bazaarvoice executives are on stage to answer any remaining questions
* And, most importantly, lots of networking opportunities with your peers

We know you have to budget your time and travel for next year, so please take a moment to pencil this event into your schedule. We are limiting attendance to 200 for this event to keep it small, increasing your opportunities for quality learning and networking, so reserve your space now.

Event location adn rooms available at the Stephen F. Austin Hotel | Austin, TX
Register before March 28: $595. After March 28: $695

Email us at summit@bazaarvoice.com and let us know how many people from your company plan to attend this first-ever event. Note: due to the limited attendance any Bazaarvoice client or invited prospect, analysts, investors, advisors and sponsoring partners will be able to register.

Sam Decker Vote For Your Bazaarvoice “Badge Flair”!

February 19th, 2007 by Sam Decker Chief Marketing Officer

At Shop.org Annual Summit, FirstLook and eTail we introduced Bazaarvoice Badge Flair – a series of badge ribbons with phrases that say who you are or what you feel. Who needs a “SPEAKER” or “BOARD MEMBER” badge to feel special!?  You can pick up Bazaarvoice Badge Flair for free at our booth at any show we attend.  Express yourself on your badge – which is where everyone is looking anyway!

We’ve come up with the first set of ideas printed on these ribbons, many of them below. Now it’s your turn. Below you can vote or come up with a new idea. We will print new ribbons at an upcoming show…and if your idea or choice gets voted towards the top, we’ll have your ribbon waiting for you.

So choose your favorite expression below, or add a new phrase at the bottom and others can vote on your idea. You can come back and add another anytime. Please keep it under 20 characters. See you at the next show!

{democracy}

HIT F5 TO REFRESH AND VOTE AGAIN OR ADD A NEW PHRASE.