Overall ad spending may be down, but word of mouth spending certainly isn’t.…
Posts Tagged: advertising
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Nielsen study finds that 70% of people trust online recommendations from unknown users
The numbers don't lie: shoppers online trust the opinions of other…
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We couldn't have said it better ourselves.
Art by fellow Texan, Hugh MacLeod.…
Re-read this classic post about the Consumer/Marketer -
How UGC Impacts Every Corner of Your Company
You’ve seen the case studies – user-generated content has a positive…
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Zero Love for Toyota's "Saved by Zero"
TIME recently reported on the consumer backlash against Toyota's…
