One of the most fascinating things I’ve been able to study since working…
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About Ian Greenleigh:
Ian's posts:
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Why your marketing team needs a video producer
Videos have always been an important part of Bazaarvoice culture. I sat…
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Social data equity and the new edge
The value of social data to businesses can’t be expressed by a single number,…
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Gamification’s “lipstick on a pig” pitfall (and three others to look out for)
Companies will spend $2.8 billion per year on gamification by 2016, according…
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Building a powerful Labs team: An interview with Jon Loyens, Bazaarvoice Labs Director
Since day one of my work at Bazaarvoice, I’ve been fascinated by the innovation…











