It’s no secret that we believe that user-generated content is changing…
Monthly Archives: February 2011
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A familiar bell tolls for blogging (but smart businesses know better)
The New York Times declared this week that blogging is waning (registration…
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What's next. Now. Three questions for Jeremiah Owyang
As our 2011 Social Commerce Summit draws nearer, I wanted to feature some…
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Is your brand the ice cream, or the broccoli?
…Many nutritionists attribute adults’ unhealthy eating habits to childhood -
Six UGC design principles to elevate user experience
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Meet Super Shop World, an entirely-fictitious e-commerce brand. They











