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	<title>Comments on: Free People spotlights Top Reviewers</title>
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	<description>Ideas to Help Customers Build Your Business</description>
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		<title>By: Influencers: How to Find Real Influencers &#38; Get Them Talking About YOU &#171; When digital marketing goes international</title>
		<link>http://www.bazaarvoice.com/blog/2009/10/19/free-people-spotlights-top-reviewers/comment-page-1/#comment-131736</link>
		<dc:creator>Influencers: How to Find Real Influencers &#38; Get Them Talking About YOU &#171; When digital marketing goes international</dc:creator>
		<pubDate>Thu, 07 Oct 2010 16:47:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.bazaarvoice.com/blog/?p=1919#comment-131736</guid>
		<description>[...] Apparel retailer Free People created an email campaign featuring their top reviewers and increased their review volume by 93%  that week. They also received more quality reviews after the campaign with more information and [...]</description>
		<content:encoded><![CDATA[<p>[...] Apparel retailer Free People created an email campaign featuring their top reviewers and increased their review volume by 93%  that week. They also received more quality reviews after the campaign with more information and [...]</p>
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		<title>By: How do your top contributors and their UGC improve marketing campaigns? &#171; Bazaarblog</title>
		<link>http://www.bazaarvoice.com/blog/2009/10/19/free-people-spotlights-top-reviewers/comment-page-1/#comment-115783</link>
		<dc:creator>How do your top contributors and their UGC improve marketing campaigns? &#171; Bazaarblog</dc:creator>
		<pubDate>Mon, 05 Apr 2010 14:37:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.bazaarvoice.com/blog/?p=1919#comment-115783</guid>
		<description>[...] Once you have garnered additional top contributors, what can you do with these individuals? A great example by Free People shows how you can make reviewers more ‘like me.’ This creates more relevance to the reviews when your community is able to relate to the reviewer. In a campaign highlighting their top six reviewers, Free People saw an increase in total review volume by 93%. [...]</description>
		<content:encoded><![CDATA[<p>[...] Once you have garnered additional top contributors, what can you do with these individuals? A great example by Free People shows how you can make reviewers more ‘like me.’ This creates more relevance to the reviews when your community is able to relate to the reviewer. In a campaign highlighting their top six reviewers, Free People saw an increase in total review volume by 93%. [...]</p>
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		<title>By: The &#8220;Hidden&#8221; Impact of 100 Billion: the New Textbook &#124; Bazaarblog</title>
		<link>http://www.bazaarvoice.com/blog/2009/10/19/free-people-spotlights-top-reviewers/comment-page-1/#comment-109115</link>
		<dc:creator>The &#8220;Hidden&#8221; Impact of 100 Billion: the New Textbook &#124; Bazaarblog</dc:creator>
		<pubDate>Mon, 01 Mar 2010 16:24:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.bazaarvoice.com/blog/?p=1919#comment-109115</guid>
		<description>[...] customer reviewer becomes the spotlight for campaigns (Free People example, and Urban Outfitters too).  At that time, I believe this was an industry first.  With 80% of [...]</description>
		<content:encoded><![CDATA[<p>[...] customer reviewer becomes the spotlight for campaigns (Free People example, and Urban Outfitters too).  At that time, I believe this was an industry first.  With 80% of [...]</p>
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		<title>By: Spotlighting Top Reviewers &#124; WebLinc Blog</title>
		<link>http://www.bazaarvoice.com/blog/2009/10/19/free-people-spotlights-top-reviewers/comment-page-1/#comment-98167</link>
		<dc:creator>Spotlighting Top Reviewers &#124; WebLinc Blog</dc:creator>
		<pubDate>Wed, 28 Oct 2009 15:54:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.bazaarvoice.com/blog/?p=1919#comment-98167</guid>
		<description>[...] partner Bazaarvoice recently wrote on their blog about Free People&#8217;s strategy of highlighting the site&#8217;s top reviewers. By rewarding [...]</description>
		<content:encoded><![CDATA[<p>[...] partner Bazaarvoice recently wrote on their blog about Free People&#039;s strategy of highlighting the site&#039;s top reviewers. By rewarding [...]</p>
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		<title>By: Tweets that mention Free People spotlights Top Reviewers &#124; Bazaarblog -- Topsy.com</title>
		<link>http://www.bazaarvoice.com/blog/2009/10/19/free-people-spotlights-top-reviewers/comment-page-1/#comment-97141</link>
		<dc:creator>Tweets that mention Free People spotlights Top Reviewers &#124; Bazaarblog -- Topsy.com</dc:creator>
		<pubDate>Tue, 20 Oct 2009 01:12:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.bazaarvoice.com/blog/?p=1919#comment-97141</guid>
		<description>[...] This post was mentioned on Twitter by Jason Billingsley, Bazaarvoice and emmakatetyler, LexiConn. LexiConn said: RT @Bazaarvoice: Free People spotlights Top Reviewers; sees 93% increase in review volume in the first week of launch: http://bit.ly/2tNoOX [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was mentioned on Twitter by Jason Billingsley, Bazaarvoice and emmakatetyler, LexiConn. LexiConn said: RT @Bazaarvoice: Free People spotlights Top Reviewers; sees 93% increase in review volume in the first week of launch: <a href="http://bit.ly/2tNoOX" rel="nofollow">http://bit.ly/2tNoOX</a> [...]</p>
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