Customer Centricity, Marketing Strategy

Chad Bockius We couldn’t have said it better ourselves.

June 12th, 2009 by Chad Bockius Former Director of Product Marketing

punchinface

Art by fellow Texan, Hugh MacLeod.

Re-read this classic post about the Consumer/Marketer Control Framework, and this one: How Advertising Will Evolve Using Word of Mouth.

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4 Responses to “We couldn’t have said it better ourselves.”

  1. Word-of-mouth matters | Bazaarblog says:
    June 18, 2009 at 6:10 am

    [...] We couldn’t have said it better ourselves. [...]

  2. The Extendance Blogs » Blog Archive » Marketer or Consumer - Who is in control? says:
    June 15, 2009 at 9:10 am

    [...] long time discussion is still open as viewed on Bazaarvoice’s blog and classic post by Pete Blackshaw from whom also the below table [...]

  3. Brett Hurt says:
    June 13, 2009 at 12:23 pm

    Also, read Chapter 4 of The Cluetrain Manifesto (our namesake) at http://budurl.com/bvclue

  4. jeff says:
    June 12, 2009 at 5:15 pm

    haha — that is hilarious yet very true!

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