Listen in as Brett Hurt describes the original idea for Bazaarvoice, early customers, and how Bazaarvoice’s success continues to surprise him.
You’ll hear…
- What Bazaarvoice does
- A brief definition of Social Commerce
- Why Brett founded Bazaarvoice and where our name came from
- Dealing with the fear of customer reviews and how Bazaarvoice educated its original clients
- Bazaarvoice branched out from retail to now serve financial services, manufacturers — and even facial tissues!
- Bazaarvoice’s transparent feedback internally for managers
- Challenges during our start-up
- Advice for aspiring entrepreneurs
Tune in for Esther Steinfeld’s chat with Brett, originally broadcast on May 16, 2009 — listen here.
