Comments on: Consumer Recommendations Are Most Trusted Form of Advertising http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/ Ideas to Help Customers Build Your Business Thu, 09 Feb 2012 08:03:00 +0000 hourly 1 By: Bazaarvoice Research Discovers a New Holiday Tradition, and 71 Million Reviews Served on Cyber Monday « Bazaarblog http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/comment-page-1/#comment-115871 Bazaarvoice Research Discovers a New Holiday Tradition, and 71 Million Reviews Served on Cyber Monday « Bazaarblog Mon, 05 Apr 2010 17:28:41 +0000 http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/#comment-115871 [...] Nielsen announced that consumer recommendations are the most trusted form of advertising (78% trust versus 34% for search-engine [...] [...] Nielsen announced that consumer recommendations are the most trusted form of advertising (78% trust versus 34% for search-engine [...]

]]> By: The Most Helpful Customer Review on the New ‘Rambo’ « Bazaarblog http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/comment-page-1/#comment-115860 The Most Helpful Customer Review on the New ‘Rambo’ « Bazaarblog Mon, 05 Apr 2010 17:21:37 +0000 http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/#comment-115860 [...] Customer Recommendations Are Most Trust Forms of Advertising [...] [...] Customer Recommendations Are Most Trust Forms of Advertising [...]

]]> By: communication http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/comment-page-1/#comment-53918 communication Sat, 23 Feb 2008 16:49:14 +0000 http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/#comment-53918 That is true also our Communication Agency when prepare some ad test consumers and from our research we get same conclusion. That is true also our Communication Agency when prepare some ad test consumers and from our research we get same conclusion.

]]> By: communication http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/comment-page-1/#comment-131247 communication Sat, 23 Feb 2008 16:49:00 +0000 http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/#comment-131247 That is true also our Communication Agency when prepare some ad test consumers and from our research we get same conclusion. That is true also our Communication Agency when prepare some ad test consumers and from our research we get same conclusion.

]]> By: Yen http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/comment-page-1/#comment-35856 Yen Sun, 14 Oct 2007 06:28:10 +0000 http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/#comment-35856 We certainly agree. In fact, we started our venture on this concept, that consumers most trust what other consumers say. Our initial focus, unlike Bazaarvoice, is in leisure travel. However, we also know that consumers don't know which consumer reviews to trust. e.g. NYTimes wrote a piece on this http://travel.nytimes.com/2006/02/07/business/07guides.html To address this, we have aggregated over 18M travelers' opinions from all over the web, and done semantic analysis to help consumers understand what the collective feedback for any specific product is. We are still in closed beta, but TechCrunch did a nice overview at http://www.techcrunch.com/2007/10/11/stealth-startup-kango-working-on-semantic-search-for-travel/#comment-1670473 If you have a few minutes, please participate in our private beta and give us your feedback. We certainly agree. In fact, we started our venture on this concept, that consumers most trust what other consumers say. Our initial focus, unlike Bazaarvoice, is in leisure travel. However, we also know that consumers don't know which consumer reviews to trust. e.g. NYTimes wrote a piece on this http://travel.nytimes.com/2006/02/07/business/07guides.html

To address this, we have aggregated over 18M travelers' opinions from all over the web, and done semantic analysis to help consumers understand what the collective feedback for any specific product is. We are still in closed beta, but TechCrunch did a nice overview at http://www.techcrunch.com/2007/10/11/stealth-startup-kango-working-on-semantic-search-for-travel/#comment-1670473

If you have a few minutes, please participate in our private beta and give us your feedback.

]]> By: Yen http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/comment-page-1/#comment-131246 Yen Sun, 14 Oct 2007 06:28:00 +0000 http://www.bazaarvoice.com/blog/2007/10/11/consumer-recommendations-are-most-trusted-form-of-advertising/#comment-131246 We certainly agree. In fact, we started our venture on this concept, that consumers most trust what other consumers say. Our initial focus, unlike Bazaarvoice, is in leisure travel. However, we also know that consumers don't know which consumer reviews to trust. e.g. NYTimes wrote a piece on this http://travel.nytimes.com/2006/02/07/business/07guides.html To address this, we have aggregated over 18M travelers' opinions from all over the web, and done semantic analysis to help consumers understand what the collective feedback for any specific product is. We are still in closed beta, but TechCrunch did a nice overview at http://www.techcrunch.com/2007/10/11/stealth-startup-kango-working-on-semantic-search-for-travel/#comment-1670473 If you have a few minutes, please participate in our private beta and give us your feedback. We certainly agree. In fact, we started our venture on this concept, that consumers most trust what other consumers say. Our initial focus, unlike Bazaarvoice, is in leisure travel. However, we also know that consumers don't know which consumer reviews to trust. e.g. NYTimes wrote a piece on this http://travel.nytimes.com/2006/02/07/business/07guides.html

To address this, we have aggregated over 18M travelers' opinions from all over the web, and done semantic analysis to help consumers understand what the collective feedback for any specific product is. We are still in closed beta, but TechCrunch did a nice overview at http://www.techcrunch.com/2007/10/11/stealth-startup-kango-working-on-semantic-search-for-travel/#comment-1670473

If you have a few minutes, please participate in our private beta and give us your feedback.

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