Comments on: Video Reviews Are the Next Evolution in Online Word of Mouth http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/ Ideas to Help Customers Build Your Business Thu, 09 Feb 2012 08:03:00 +0000 hourly 1 By: Bazaarblog » Blog Archive » Heinz and a Rough Start with User-Generated Advertising http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/comment-page-1/#comment-19539 Bazaarblog » Blog Archive » Heinz and a Rough Start with User-Generated Advertising Sun, 27 May 2007 03:04:59 +0000 http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/#comment-19539 [...] Lounging on the beach with my wife, Debra, on vacation in Maui, today I read "The High Price of Creating Free Ads" in the NY times.  It is a story about the rough start that Heinz is having following the lead of Doritos, General Motors, and many others in trying to spark viral interest through user-generated advertising.  Small companies like Blendtec have made a mint by being pioneers in this new format (and their approach was different from Heinz). [...] [...] Lounging on the beach with my wife, Debra, on vacation in Maui, today I read "The High Price of Creating Free Ads" in the NY times.  It is a story about the rough start that Heinz is having following the lead of Doritos, General Motors, and many others in trying to spark viral interest through user-generated advertising.  Small companies like Blendtec have made a mint by being pioneers in this new format (and their approach was different from Heinz). [...]

]]> By: Bazaarblog » Blog Archive » Word-of-Mouth Wisdom #4: The Wharton School, Marketing http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/comment-page-1/#comment-4466 Bazaarblog » Blog Archive » Word-of-Mouth Wisdom #4: The Wharton School, Marketing Sun, 11 Feb 2007 21:20:39 +0000 http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/#comment-4466 [...] Video Reviews Are the Next Evolution in Online Word of Mouth [...] [...] Video Reviews Are the Next Evolution in Online Word of Mouth [...]

]]> By: Dann http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/comment-page-1/#comment-4051 Dann Tue, 06 Feb 2007 15:59:36 +0000 http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/#comment-4051 With the infra are more ready now than ever, I think video can only grow more popular in 2007 and beyond. Anyway thank you for very nice insight on video and couple of good working examples. With the infra are more ready now than ever, I think video can only grow more popular in 2007 and beyond. Anyway thank you for very nice insight on video and couple of good working examples.

]]> By: Dann http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/comment-page-1/#comment-131039 Dann Tue, 06 Feb 2007 15:59:00 +0000 http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/#comment-131039 With the infra are more ready now than ever, I think video can only grow more popular in 2007 and beyond. Anyway thank you for very nice insight on video and couple of good working examples. With the infra are more ready now than ever, I think video can only grow more popular in 2007 and beyond. Anyway thank you for very nice insight on video and couple of good working examples.

]]> By: Dann http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/comment-page-1/#comment-131040 Dann Tue, 06 Feb 2007 15:59:00 +0000 http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/#comment-131040 With the infra are more ready now than ever, I think video can only grow more popular in 2007 and beyond. Anyway thank you for very nice insight on video and couple of good working examples. With the infra are more ready now than ever, I think video can only grow more popular in 2007 and beyond. Anyway thank you for very nice insight on video and couple of good working examples.

]]> By: The Zone Read » Blog Archive » links for 2007-01-21 http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/comment-page-1/#comment-3821 The Zone Read » Blog Archive » links for 2007-01-21 Sun, 04 Feb 2007 03:31:45 +0000 http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/#comment-3821 [...] Bazaarblog » Blog Archive » Video Reviews Are the Next Evolution in Online Word of Mouth Bazaarvoice integrating video reviews into its platform. (tags: videocast video reviews) [...] [...] Bazaarblog » Blog Archive » Video Reviews Are the Next Evolution in Online Word of Mouth Bazaarvoice integrating video reviews into its platform. (tags: videocast video reviews) [...]

]]> By: Miles http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/comment-page-1/#comment-2677 Miles Thu, 18 Jan 2007 16:17:17 +0000 http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/#comment-2677 I think video reviews, unboxing and video comparisons are amazingly helpful. I've been seeing a lot of unboxing clips starting to appear on YouTube recently. Great stuff! I think video reviews, unboxing and video comparisons are amazingly helpful. I've been seeing a lot of unboxing clips starting to appear on YouTube recently.

Great stuff!

]]> By: Miles http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/comment-page-1/#comment-131037 Miles Thu, 18 Jan 2007 16:17:00 +0000 http://www.bazaarvoice.com/blog/2007/01/18/video-reviews-%e2%80%93-the-next-evolution-in-online-word-of-mouth/#comment-131037 I think video reviews, unboxing and video comparisons are amazingly helpful. I've been seeing a lot of unboxing clips starting to appear on YouTube recently. Great stuff! I think video reviews, unboxing and video comparisons are amazingly helpful. I've been seeing a lot of unboxing clips starting to appear on YouTube recently.

Great stuff!

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